BTN Europe presents an overview of business travel and MICE predictions for this year
ExCeL London - 22-23 June 2021
Virtual Event - 1 October 2020
The Guild of Travel Management Companies (GTMC) has announced that InterContinental Hotels Group (IHG) has joined as its latest industry partner.
IHG’s global portfolio encompasses more than 840,000 rooms in 5,600 hotels, with an additional 1,900 properties in the pipeline. The company has acquired companies and hotels in recent years, including Six Senses Hotels Resorts Spas earlier this year and several Principal locations across the UK.
The group has also made moves to target business travel, launching the IHG Business Edge SME programme last year.
As a GTMC partner, IHG will have the opportunity to build on its profile in the business travel market. The organisation says the team-up will also help to strengthen its hotel partnership programme and strategy group.
IHG will also take part in a number of networking events and will work with GTMC members to resolve common industry issues.
GTMC chief executive Adrian Parkes said: “We are really excited to welcome IHG to the GTMC. Our members are keen to work with our global and domestic hotel brands to improve products and services for the business travel sector and the business traveller.
“Having IHG as a contributing partner to our Hotel Strategy Group will help significantly with the common industry issues we are hoping to address. The IHG portfolio of brands is very important to our members and their clients and I am sure our partnership will assist greatly in the development of strong bilateral relationships.
“The partnership will also offer opportunities for the IHG team to work closely with our Conference and Events strategy group.”
Debbie Male, head of sales for Europe at IHG, added: “We know that business travel is fundamental to our business and we’re really excited to announce our partnership with GTMC today. This is a great opportunity to continue the work already underway to strengthen our role within the business travel market and meet the needs of modern business travellers.”