Carlson Wagonlit Travel (CWT) has reported strong financial results for 2017, the first full year of its digital transformation strategy.
Revenue for the global TMC was up 1.9 per cent to US$1.4 billion, while total transaction volume increased 3.6 per cent to US$23.2 billion, including US$1.7 billion in contracted new sales.
2017 saw CWT introduce its new technology platform, myCWT, as well as Roomit, the company’s hotel-focused platform. The firm increased investment in tech by 61 per cent and surpassed 1 million downloads of its CWT To Go app.
Meanwhile, the corporate meetings and events side of the business secured a 10 per cent increase in business, driving revenue up 6 per cent.
Kurt Ekert, president and CEO of CWT, said: “2017 was the year our digital strategy – CWT 3.0 – started feeding through to the numbers. We remain focused on delivering a technology-driven, consumer-grade experience across all channels – and on building a high-growth hotel distribution business. Our 2017 results show our strategy is working.”
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