The Sustainable Hospitality Alliance is “exploring” a possible merger with GREEN Hospitality as a way of rapidly increasing its reach in the Asia Pacific region.
Combining its operations with Hong Kong-based GREEN Hospitality would allow the alliance to establish a “formal presence” in Asia.
“Positive meetings have taken place between the directors of both organisations and next steps will see the appropriate due diligence reviews,” said the alliance in a statement. “Both organisations are committed to supporting and enabling sustainability in the hospitality industry.”
Sustainable Hospitality Alliance CEO, Glenn Mandziuk, added: “We are excited to be exploring a potential merger with GREEN Hospitality, an organisation we admire and align with in driving joined up action on sustainability in the industry.
“Being in Hong Kong, a merger with GREEN Hospitality would enable the alliance to better serve the hotels and organisations in the region, supporting them on the path to net positive hospitality”.
Lucia Loposova, executive director at GREEN Hospitality, added: “The synergy of the Sustainable Hospitality Alliance’s expertise in creating global partnerships and building movements, and GREEN Hospitality’s on-the-ground knowledge and connection to hospitality practitioners, sustainability experts, civil society organisations and government agencies in Hong Kong and Asia has great potential to turn the industry into a catalyst for sustainability.”
Due diligence for a potential merger is now being undertaken, with an update set to be provided by the organisations later this year.