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Management

BTA to launch Cares initiative to support workers affected by Covid-19 slump

By Molly Dyson / 30 July 2020 / Contact Reporter
Business Travel News on X

The Business Travel Association is launching BTA Cares, an initiative designed to support members of the business travel community who have been affected by furloughs or redundancies as a result of the Covid-19 pandemic.

The association says the initiative will help upskill, market and retain members of the business travel community to create employees who are attractive to both the travel industry and wider sectors. It will give employers a place to point those who have been made redundant for them to receive practical and informative advice, and to help former employees seek new roles, according to the BTA.

The programme will see the BTA partner with complementary associations and companies across the travel management community.

Launching on 3 August, BTA Cares will be “an ongoing and constantly updated scheme” offering a schedule of activities such as webinars, master classes and social events. It will include bespoke advice and coaching sessions from industry leaders to help workers strengthen their CV and job search techniques, along with mental health sessions, yoga and informal discussion groups.

August is also being dedicated as BTA Cares Month, with a schedule of events including:

  • A first-hand account and analysis of behaviours and mindset conducted by Clarity CEO Pat McDonagh and behavioural psychologist Dr Lucy Rattrie
  • A webinar on how to look for career opportunities in other industries facilitated by People’s 1st and Women in Travel
  • And a session focusing on bespoke career advice, utilising LinkedIn and interview tips hosted by Lynne Griffiths, CEO of Sirius Executive Search.

BTA chief executive Clive Wratten said: “The BTA Cares programme will throw its arms around business travel professionals when they need it the most. As we navigate a sustainable way out of the Covid-19 crisis, this initiative is the first step towards building a stronger community and extending a helping hand.”

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