Virgin Atlantic is adding to its US schedule with a new route from London Heathrow to Tampa in Florida.
The new year-round service will start on 3 November with four weekly flights before going daily from 28 November.
Tampa will be Virgin’s third destination in Florida with the airline already flying from London to both Orlando and Miami. It will be the first-ever non-stop service between Heathrow and Tampa International airport, although British Airways already flies between Gatwick and Tampa.
Virgin’s latest US destination comes after the UK carrier introduced direct flights between London and Austin in Texas in May.
Tampa’s key industries include financial services, healthcare and a growing technology sector. The city was also the third fastest growing US metro area for entrepreneurs in 2021.
Juha Jarvinen, chief commercial officer at Virgin Atlantic, said: “The region has a booming economy with high profile businesses moving to the area and many budding entrepreneurs registering start-ups in the city. We very much look forward to forging new relationships within the Tampa Bay community.”