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Hotel group Wyndham Hotels has appointed Faith Taylor as vice president of innovation and product development.
Taylor, who reports to Wyndham Hotels and Resorts president Peter Strebel, will be responsible for upgrading existing products and services, tracking competitive programs and trends and seeking new strategic opportunities for the brand.
”Our goal is to drive innovation with smart, functional products that add value for consumers,” said Strebel. ”Faith's strong marketing and product development background will be instrumental in positioning the Wyndham brand as a leader in design and functionality.”
Taylor has spearheaded the brand's new interior designs, in-room products and hotel prototype initiatives.
She joined the hotel group in January 2003 as senior director of marketing for the Ramada brand, responsible for its strategic planning and repositioning programs, marketing budgets and all advertising and media commitments. Most recently she was senior director of product innovation for Wyndham brands.