BTN Europe presents an overview of business travel and MICE predictions for this year
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UK hotels outside the capital saw room rates rise by 0.3% last month, compared to July 2009, the first year on year increase in 2010.
In the previous month, hotels in the regions saw rates drop by 2.2%, compared to June 2009.
Occupancy for UK regional hotels also rose, by 4.7%, to 77.5%.
In London, room rates continued to rise, showing a significant 21.1% increase in July, compared to July 2009.
In June, London hotel rates rose by 11.1%, compared to the same month last year.
Hotels in the capital saw occupancy increase by 3.1% in July, to 92%.
Robert Barnard, partner for hotel consultancy services at PKF, said: "The July figures for hoteliers across the UK are heartening."
Barnard warned, however, that the Autumn spending review, due to be announced on October 20, could mean business travel is again affected.
"At the same time, I would expect the meetings, incentive, conference and events industry to start picking up again," said Barnard.