Thursday 9th September, JW Marriott Grosvenor House
ExCeL London - 30 Sep - 01 Oct 2021
18 October 2021 - Virtual
Global Hotel Alliance has officially launched its GHA Discovery programme.
The independent hotel alliance's new loyalty scheme offers members upgrades, late check outs, free internet access and “local experiences”.
GHA's programme is free to join, and runs across a total of 12 brands and nearly 300 hotels.
There are three tiers to the scheme, with new members receiving Gold membership, rising to Platinum after completing ten nights, and Black after 30 nights.
Membership benefits include free internet access, bottled water and daily newspapers, plus more than 1,000 “local experiences” designed by hotel employees.
These will vary according to the destination and membership level, but examples range from learning to play traditional Bodu Beru drums in the Maldives, to helicopter tours over the LA skyline.
The Global Hotel Alliance has 12 memberes: Anantara Hotels & Resorts; The Doyle Collection; First Hotels; Kempinski Hotels; Leela Hotels, Palaces and Resorts; Marco Polo Hotels; Mirvac Hotels and Resorts; Omni Hotels and Resorts; Pan Pacific Hotels and Resorts; Parkroyal Hotels & Resorts; Shaza Hotels; and Tivoli Hotels & Resorts.