The Association of Serviced Apartment Providers is to move
away from the commercial side of the accreditation of serviced accommodation with the sale of the International
Serviced Accommodation Accreditation Process (ISAAP) it established nine years
ago.
The association has announced that Global Secure
Accreditation (GSA) has acquired ISAAP and will take over full ownership from 1
September 2021.
The sale follows a decision by ASAP to detach itself from
the commercial elements of delivering accreditation, freeing itself to focus on
driving standards, and representing the sector to both corporate buyers and
leisure guests.
James Foice, ASAP CEO, said: “As an independent but mutually
supportive entity, ASAP can now objectively collaborate with our global
partners to set standards and continue to improve the quality and service
product for our customers, right across the accommodation industry.”
Bob Quick, founder director at GSA, added: “GSA is delighted
to acquire ISAAP, who have developed and delivered accreditation to the
serviced apartment sector over the past nine years. We look forward to
welcoming the ISAAP team to GSA where we will soon be able to offer fully
independent and authoritative accreditation for hotel and serviced apartment
accommodation, which will be overseen and validated by a UK Government (Ofqual)
approved standards body – SFJ Awards.
“We look forward to
working closely with our partners ASAP in raising safety, security and quality
standards for stakeholders across the sector ensuring the serviced apartment
sector becomes ever more appealing choice for the corporate and leisure
customer.”