The 'Implementing an online booking tool' webinar gathered together a panel of experts on how to successfully implement a new tool, looking at who you need to involve, the preparations you need to make and the communications around the implementation.
This webinar looked at some of the user research from our new Business Travel iQ Online Booking Tool Buyers Guide, a ground-breaking research report that looks in detail at what buyers expect from their tools well as providing an in-depth comparison matrix showing the functionality and content options for the major tools.
The webinar shared research on whether implementations have met the requirements of the buyers.
The executive summary for the accompanying report can be downloaded here.
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