German carrier Lufthansa will be heartened by the fact that 20% of buyers say that the introduction of Distribution Cost Charge had led to increased transparency.
The finding was contained in new research conducted for the Business Travel Show.
The Lufthansa Group introduced a DCC of €16 per ticket on 1 September 2015. Details of how the DCC works can be found here.
The study, carried out in November 2016, asked 178 travel buyers (61 per cent from the UK and 37 per cent from continental Europe) about the effect of DCC on their programmes. The results are shown in this week's chart.
Early on following the introduction of DCC, there were conflicting views whether it had affected the airline.
The new research shows that half of this proportion - one in ten travel buyers - has switched away from using Lufthansa as a result of the introduction of the DCC.
Some companies, including Siemens and VW, have introduced direct connects to Lufthansa in order to avoid the DCC.
While the DCC was almost universally vilified by buyers and TMCs in the early days, pragmatism now seems to have taken hold.