Travel technology firm Sabre has started selling Etihad’s extra legroom seating and pre-paid bags on its GDS system.
Sabre said the sale of ancillaries, such as pre-reserved seats continue to be a valuable revenue stream for airlines and provides travellers with more choices for their flight experience.
“Etihad’s decision to merchandise its ancillaries in Sabre shows the airline’s long-term commitment to an open marketplace for air travel”, said the company’s VP of supplier merchandising, Shelly Terry.
“Sabre has been investing in technology to support airlines’ merchandising strategies for many years.”
Etihad joins airlines, including Air France-KLM, Qantas, SAS, Finnair, Air New Zealand, Alitalia, and US Airways, that have chosen to offer ancillary services and bundled fares through Sabre.
Etihad.com