Serviced
apartment company SilverDoor has announced a new partnership agreement with hotel
benchmarking and rate reshopping technology company Tripbam.
As part of the integration of Tripbam’s software with SilverDoor’s
proprietary API, Tripbam clients will be able to identify travellers who have
booked long-term stays and shift them to SilverDoor serviced apartments.
Tripbam says that its data during the pandemic shows that the average length of stay for business trips has increased by an extra day compared to 2019 and that Covid-19 has created demand among business travellers for long-stay properties and accommodation with kitchens, larger floorplans and fewer shared spaces.
“This new partnership with SilverDoor will give Tripbam clients
the ability to better serve their organisations by bringing accommodations
appropriate for longer stays into their hotel programmes,” said Peter
Grover, Tripbam managing director for Europe.
SilverDoor Group CEO Stuart Winstone, said: “Bringing apartments into
the competitive hotel re-shop market, SilverDoor can demonstrate to corporate
travel buyers the cost advantages of serviced apartments and the tangible
benefits they provide for long-stay business trips in the post-Covid world.”