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Hyatt Hotels is in talks to acquire Starwood Hotels and Resorts, according to reports.
Sources told CNBCthe deal could be completed in less than a week following on-going talks for the past month.
The cash and stock deal would see Hyatt retain control of Starwood whose brands include Sheraton, Westin and W Hotels.
Starwood is valued at about $12.75 billion while Hyatt has a valuation of about $7.23 billion.