BTN Europe presents an overview of business travel and MICE predictions for this year
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Hotel prices are falling in major European business travel destinations but are on the rise in the UK and Ireland.
The latest figures from hotel comparison website Trivago reveals that average room rates in London have risen by 1 per cent to £167 during April 2015 compared to the same month last year.
But there have been higher increases elsewhere in the UK including rises of 8 per cent in Birmingham to £80 per room, 4 per cent in Manchester to £106, 10 per cent in Glasgow to £88, 10 per cent in Cardiff to £87 and by 12 per cent in Bristol to £96.
Edinburgh bucked this upward trend with hotel prices in the Scottish capital down by 5 per cent year-on-year to £104.
Outside the UK, average prices have fallen by 11 per cent in Paris to £131, 3 per cent in Brussels to £95, 15 per cent in Rome to £119, 8 per cent in Berlin to £71, 3 per cent in Barcelona to £108 and by 10 per cent in Geneva to £190.
The only major European cities to see prices rises were Dublin (average price of £93), Amsterdam (£147), Madrid (£80), Copenhagen (£117), Athens (£72) and Budapest (£72).
UK-based buyers have been boosted by the rise in the value of the pound against the euro by around 15 per cent in the last year.
Meta-search hotels specialist Trivago, which is part of Expedia’s group of brands, produces the Hotel Price Index every month using data from 700,000 hotels on more than 175 booking sites.