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Carlson Wagonlit Travel has launched a new business division for hotel distribution.
The TMC unveiled RoomIt by CWT, which aims to offer a wider variety of accommodation around the world, at the GBTA Convention in Boston.
Scott Brennan, president of hotels for CWT, said: “RoomIt by CWT simplifies the hotel booking process and puts the most relevant lodging options all in one place.
“CWT is committed to giving our clients a wide range of global options at the most competitive rates and our investment into RoomIt will enable better, more personalised service to our travellers.”
CWT added that RoomIt would also feature travel management tools for tracking, reporting and payment, as well as access to traveller loyalty programmes.