Extended-stay accommodation platform AltoVita has introduced geotagging technology to boost transparency around properties’ sustainability claims.
Announced at the company’s Smart, Safe, Sustainable Summit in London today, the development will allow users to ‘walk through’ any property on a smart device, with all images of sustainable initiatives – such as energy, water and waste management – geotagged to verify that the images were taken at that property.
AltoVita says the introduction of geotagging helps “promote sustainable travel and eliminate the risk of industry-wide greenwashing” and incentivises travellers to pick more carbon neutral options.
The company has also partnered with Breezeway, a property care platform, which inspects and verifies the range of safety and security measures in each property.
The new features will also help streamline request-for-proposal processes through a new RFP building tool, says AltoVita, enabling corporate clients to “mobilise their workforce more quickly and safely”.
AltoVita was founded in 2018 by Vivi Cahyadi Himmel (CEO) and Karolina Saviova (COO). The platform incorporates more than one million properties across 165 countries and the company has offices in London, Singapore and Dallas.
More than 95 per cent of its bookings are from corporate customers, with a 45-day average stay.
“Lots of travel infrastructure is simply not sustainable. It needs to be not just about offsetting, but also reducing carbon emissions. Many organisations are prioritising sustainability, but it’s time to deliver tangible solutions,” said Cahyadi Himmel. “This new initiative will empower corporate travellers to make sustainable decisions when it comes to selecting their accommodation.”