Both Florian and fellow panelist Chris Pouney agreed that full compliance is impossible as personalisation and consumer trends sneak into travel management programmes.
This webinar explains how the techniques of personalisation, such as recognising individual preferences, can potentially be used in corporate travel programmes to adapt travel bookings to the needs of those from different departments and with different reasons to travel.
Florian Tinnus from Amadeus and Chris Pouney from Nina & Pinta discussed how traveller preferences can be captured so that individuals can benefit from an enhanced — and personalised — travel experience. Florian drew insight from an Amadeus report on future traveller types which can be downloaded from our Knowledge Databank.
Suppliers use personalisation to target products. Corporate managers can use it to adjust the travel experience for each traveller's needs without worries about breaking any corporate policy.
This webinar explains how corporate objectives can be met while individual travellers can feel empowered and recognised.
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