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Avis Budget Group has appointed Nina Bell as managing director, northern region.
She will have responsibility for the company’s vehicle rental operations in Denmark, Norway, Sweden and the United Kingdom.
Based in the UK and reporting to Mark Servodidio, managing director Europe, Bell will be responsible for more than 1,800 employees throughout the four countries. In her new position, she will be accountable for overseeing revenue generation across all business segments.
Prior to this role, Bell led a new business development team, implementing a variety of strategic initiatives across the region. She also held various roles within the finance department, including serving as director, financial planning and analysis for three years.
Bell succeeds Mark Servodidio, who has taken up the newly created role of managing director, Europe.
Bell and Servodidio both assume their new roles with immediate effect.