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GP Associates has appointed Anna Hayward as corporate sales director.
The luxury hotel sales company said Hayward brings with her a “wealth of knowledge” from within the luxury and boutique hotel markets.
Previous roles include regional sales director for Dorchester Collection, group director of sales at Malmaison and Hotel du Vin, and corporate account director for COMO Hotels and Resorts.
GP Associates managing director Janine Glasspole said: “We are thrilled to have Anna join our team, her experience will help us grow GP Associates and take it to the next level.”
Hayward added: “I’m extremely excited and proud to be representing such a prestigious collection of hotels, in the number one luxury hotel representation company in the UK.”
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