RANKING / GROSS SALES IN 2025
23nd in Europe €307.2 million (€76.9 million in 2024)
22nd in Germany €2 million (€1.8 million in 2024)
16th in the Nordics €0.45 million (€0.32 million in 2024)
10th in the UK £265 million (£65 million in 2024)
CONTACT DETAILS
www.talma.com / [email protected]
Germany/Nordics/Spain Suite 3 Oakfield Barn, Brows Farm Business Park, Farnham Road, Liss, Hampshire, GU33 6JG
UK Unit 5, Provenance House, 8 Kew Bridge Rd, Brentford TW8 0FJ
COMPANY STRUCTURE
Private limited company e.g. Ltd, SARL/SAS, SRL, GmbH
PARENT/OWNER
Talma Travel Solutions is a privately owned global travel management group operating through wholly owned offices across key global regions.
RELATED COMPANIES
Blue Cube Travel Management, Howard Travel, Solutions Travel, Brickell Travel, Bay Corporate Travel, Arbitrip, Black Rabbit. (Also own formerly named Norad Travel Group, now branded as Talma in the UK.)
ACQUISITIONS IN 2025
Talma continued integrating and aligning Blue Cube, Howard Travel, and Talma Global across systems, operations, technology, and leadership structures throughout 2025. 2025 also brought a combination with American sister entity, Solutions Travel, which allows the company to offer the Spotnana platform and service many of Solutions Travel European clientele. Renamed Norad Travel Group to the parent company name, Talma Travel Solutions.
KEY PEOPLE
Iya Magen, global CEO; Micky Nachmani, global CFO; Shelly Dror, global VP of sales; Mel Phaure, Europe director; Kenny Stirling, Europe director; Nick Bettles, CEO Europe; Jaclyn Kruger, regional marketing manager, Europe; Claire Clifford, people director; Tara Sandeman, finance director, Europe; Rachel Morrish, operations director, Europe; Tracey Wilson, customer experience director, Europe; Gemma Sparrow, head of leisure, Europe
STAFF
UK 101, Europe 101, Global 570, Office-based 550, Home workers 20, Hybrid 100, Business travel staff 60
MAIN INDUSTRY SECTORS OF CLIENTS
Chemical industries, Defence and aerospace, Education, Engineering, Financial and professional services, Government and public sector, Healthcare and pharmaceutical, Information technology, Manufacturing, Media and entertainment, Music and film touring, Oil and gas, Retail, Sport, Telecoms and postal services, Transport sector and logistics, Utilities
ADDITIONAL SERVICES OFFERED
Consultancy, Group travel, Incentives, Leisure travel, Meetings and events, Passport and visa services, Sustainability programmes, Traveller well-being services, Venue sourcing, VIP travel
AVERAGE LENGTH OF SERVICE/EXPERIENCE
10 years / 10 years
ESG/CSR POLICIES
Committed to net zero by 2050, UN Sustainable Development Goals
DEI POLICIES
50/50 Women on Boards or similar (e.g. Diversity on UK Boards), Equal pay or gender pay gap reporting policy, Flexible working policy (e.g. hybrid or remote working), Recruitment and selection policy, Woman-owned
NETWORKS, CONSORTIA AND ASSOCIATIONS
Advantage Global Network (formerly WIN), Advantage Travel Partnership, Focus Travel Partnership, Virtuoso. ABTA, GBTA, ITM
NUMBER OF TRANSACTIONS
102,401
TRANSACTION BREAKDOWN
Air 59% Hotel 27% Rail 5%Car 2% MICE 0% Other 6%
PROPORTION OF ONLINE BOOKINGS
50 to 75%
GDS PARTNERS
Amadeus, Sabre, Travelport (inc Galileo and Worldspan)
ONLINE BOOKING TOOLS
Atriis, Concur, Cytric, GetThere, Proprietary booking tool, Spotnana, Traveldoo
EXPENSE MANAGEMENT SYSTEMS
Concur, Emburse, Expensify, Proprietary expense management tool, Spendesk, Traveldoo
OTHER TECHNOLOGY
AI chatbot, Business intelligence, Cross-channel and OBT approvals, Data visualisation, Disruption management, Holistic travel platform, Meetings management, Mobile booking app, Mobile itinerary app, Personalised trip recommendations, Pre-trip approval, Profile management, Sustainability reporting, Traveller tracking, Travel risk management, Travel policy compliance notifications, Unused ticket management, Arbitrip hotel aggregator with in-built pre-trip approval, proprietary Agent Desktop platform featuring global content aggregation, policy alignment, fare comparison, price prediction, workflow automation, real-time traveller support
TECHNOLOGY STRATEGY
Acquire third-party developers of technology, Act as partner/reseller for other technology providers, Build proprietary technology in-house, Hire third-party developers
TECHNOLOGY PARTNERS
Amadeus, Conferma, Crisis24, International SOS, Riskline, ThoughtSpot, Thrust Carbon, Travelogix, Travelport, Wenrix, Atriis, Evolvi, Grapevine, Magnatech, Sabre, Trainline, Umbrella
NDC AND DIRECT CONNECTS
AirGateway, Duffel, NDC content from GDS, Supplier direct connects, TPConnects, Travelfusion
TECHNOLOGY ACCREDITATION
ISO 27000 series on information security, PCI-DSS
BIGGEST INNOVATION OF 2025
Implementation of Talma’s proprietary Agent Desktop platform and integrated global operating model, aligning Blue Cube, Howard Travel, Talma Europe, and Talma Global across systems, workflows, and technology. The platform centralises global content, simplifies onboarding, improves operational efficiency, and dynamically aligns travel programmes with client policy and business objectives. Combined with expanded Spotnana integration and advanced data analytics capabilities, the innovation significantly improved scalability, service consistency, and traveller experience globally.
OTHER INFORMATION
In 2025, Talma achieved 98.1% client retention across EMEA, continued investment of 30% of EBITDA into innovation, technology, and operational enhancement, successful integration of Blue Cube, Talma Europe, and Talma Global, expansion of proprietary technology including the Agent Desktop platform, enhanced sustainability capabilities through Thrust Carbon integration, rapid crisis response operations during geopolitical disruptions with 24/7 global support.