Since launching in February the Business Travel iQ website has grown to feature more than 40 Experts, 320 pieces of content and three events.
We've crunched the numbers to find out which articles were the most popular during our first 10 months.
Expert contributions dominate the top 10, which also includes some analysis pieces and video.
Unsurprisingly, Lufthansa's controversial DCC announcement and the subsequent comment, both good and bad, was the most discussed topic.
But there's also a sense that buyers are aware their role is or should be changing, as suggested by some of the popular Expert articles.
10. Matthew Pancaldi: So, travel buyers, just what are you managing?
9. GDS fees: will the customer now be picking up the bill?
8. Ole Mortensen — Lufthansa deserves all the industry's thanks
7. Andrew Clarke — What football taught me about travel management
6. Eoin Landers — Purchasing travel isn't about buying a commodity
5. TMC adoption of Lufthansa's DCC portal
4. Eoin Landers — Why criticise Lufthansa for acting like a LCC?
3. Caroline Strachan: The selling buyer
2. Will online booking tools kill the TMC?
1. Lufthansa's GDS Gamble debate