Amadeus UK and Ireland managing director Diane Bouzebiba has been appointed director of distribution strategic initiatives.
Starting in February 2015 Bouzebiba will be based at Amadeus’ global headquarters in Madrid.
She will be responsible for overseeing strategic initiatives and diversifying Amadeus’ solution and service offerings.
Amadeus’ distribution business enables the company to identify and deliver products and services to the travel industry.
Amadeus IT Group’s VP for western Europe, Middle East and Africa, David Doctor, said: “Career development is very important to Amadeus, and Diane has worked hard to help us expand in the UK, a strategic market with high growth opportunities.
“This move is a natural progression for Diane, and for Amadeus. The time is right for us to build on Diane's wealth of experience as we expand and diversify into new areas."
Diane Bouzebiba added: "I am excited to be taking this next step with Amadeus to develop strategic initiatives from a global perspective.
“For almost three years now, I have thoroughly enjoyed working in the UK & Ireland markets. I am fully confident that the management team that I put in place will continue working closely with customers as they take Amadeus in the UK and Ireland to the next level."
Bouzebiba joined Amadeus in 2001 as part of the front office business development group, before becoming the senior manager of Amadeus Tours. She has also worked as the business unit manager for Amadeus Rail.