Virgin Trains has unveiled the first of its newly refurbished trains as part of a £40 million project to “improve the customer experience”.
All of Virgin’s trains on its east coast route are being refurbished with £21 million being spent on new interiors, including adding leather seats to First Class and new carpets and fittings throughout.
Virgin said that since taking over the east coast mainline in March last year, it has invested millions of pounds including £16 million in new diesel engines and the re-branding of the exterior of the trains.
Virgin Trains managing director, David Horne, said: “Our new fleet of trains arrive in 2018, but we want to ensure the trains people are catching right now deliver the same comfort and glamour for which Virgin Trains is known.
“The East Coast Mainline features some of the world’s iconic rail journeys and has played host to some of the most famous locomotives ever made, including the Flying Scotsman.”
In December, Virgin launched its new Stirling and Sunderland to London services.
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