MAERSK AIR has come up with a new and original marketing ploy. Customers can choose between four different ticket categories: Small, Medium, Large or X-large. Small is a standard low price seat with 70 cm from seatback to seatback. This distance increases gradually up to X-large, where the distance is 90 cm and the seat 50% wider. For the summer season the Danish airline is starting 11 new scheduled services. From Gatwick the carrier serves both Copenhagen (three times daily) and Billund (twice daily).