KLM is using its website to tempt cool and funky Brits to come to Amsterdam and check out its trendiest bars, clubs and shops. In a move to reshape the Dutch capital”s focus away from sex, drugs and Rembrandt, klm.com focuses on its most celebrated hip, young, designers, DJs and fashion gurus. Top DJ Carl Cox launches the new section of the site and encourages young Brits to try the more tasteful side of Amsterdam.
http://www.klm.com