12 December 2022, etc.venues Monument, London
Business Travel Show Europe, presented by The BTN
21 November, London Hilton Metropole
Travel and hospitality research firm, PhoCusWright, has introduced European Edition Research Subscription to the EU market. The project, conceived in response to the growing significance of European online travel markets, will deliver regular market research, consumer data and growth trends to EU customers.
In addition, a new research offering giving an in-depth look at the fragmented European travel market is soon to be released. The report, called PhoCusWright”s European Online Travel Overview, will include information on market size, forecasts and analysis for the EU as a whole, as well as detailed analysis of the UK, French, German, Italian and Spanish markets.
Subscribers can expect to receive existing and future reports on topics such as multi-channel distribution, user-generated content, hotel technology and distribution, corporate travel, travel advertising, online shopping and consumer buying behaviour.
”As ”travel 2.0” spreads globally, customers have become increasingly empowered,” explained PhoCusWright president and CEO Philip Wolf.
”In such a market environment, the only way to gain competitive advantage is with 360-degree analysis. The PhoCusWright European Edition Research Subscription provides exclusive insights on key market drivers, reducing risk for strategic decisions and ultimately saving time and money.”