Travel services firm BCD Group has merged its two organisation BCD M&I and BCD Travel Groups to create a new global brand.
It will now be called BCD Meetings and Events with former M&I president Scott Graf heading up the organisation with 700 employees in more than 40 countries.
It will operate under the BCD Group umbrella.
The company said the integration of the two brands eliminates duplication in some products and services as well as increasing leverage with suppliers.
“The time was right to integrate these two operational units,” said Graf. “While we found great success in meeting market needs with separate meetings and group travel organisations, the new configuration positions us better for future growth and scalability.
“The meetings and events business is booming around the world, and our shareholder is committed to seeking out investment opportunities in the meetings and events space. The new brand positions us for growth,” he added.
Its TMC arm of the business BCD Travel was named number four in BBT’s Top 50 UK TMCs list.