Enterprise Holdings will introduce its three brands
into Ecuador in spring 2017, the car rental company announced. Enterprise
Rent-A-Car, National Car Rental and Alamo Rent A Car locations will open at the
main airports for Quito and Guayaquil, and then the company will expand into
other markets and off-airport locations over the next few years. Enterprise
vice president of global franchising Peter Smith noted Ecuador's "great
growth potential for both corporate and leisure car rental."