RANKING / GROSS SALES IN 2025
8th in Europe €945.4 million (€951.2 million in 2024)
5th in the UK £820 million (£807.5 million in 2024)
CONTACT DETAILS
www.claritybusinesstravel.com / [email protected]
Nordics Dalkarlsvägen 31A, 139 73 Djurhamn, Stockholm, Sweden
UK 4th Floor, Broadhurst House, 56 Oxford St Manchester M1 6EU
COMPANY STRUCTURE
Private limited company e.g. Ltd, SARL/SAS, SRL, GmbH
PARENT/OWNER
Portman Travel Group (Group Company)
RELATED COMPANIES
Clarity and Evolvi
KEY PEOPLE
Pat McDonagh, chief executive officer; Donna Fitzgerald, chief growth officer; Sue Chapman, chief commercial officer; Steve Riley, chief operating officer; Carl Law, chief technology officer
STAFF
Nordics 6, UK 823, Europe 842, Global 869, Office-based 164, Home workers 375, Hybrid 284, Business travel staff 823
MAIN INDUSTRY SECTORS OF CLIENTS
Charity and not for profit, Construction, Education, Engineering, Financial and professional services, Food, drink and tobacco, Government and public sector, Healthcare and pharmaceutical, Hotels, tourism and catering, Information technology, Manufacturing, Media and entertainment, Music and film touring, Oil and gas, Retail, Shipping and fisheries, Sport, Telecoms and postal services, Transport sector and logistics, Utilities,
ADDITIONAL SERVICES OFFERED
Consultancy, Group travel, Incentives, Leisure travel, Meetings and events, Passport and visa services, Sustainability programmes, Traveller well-being services, Venue sourcing, VIP travel
AVERAGE LENGTH OF SERVICE/EXPERIENCE
9 years/ 19 years
ESG/CSR POLICIES
BAFTA albert sustainable supplier, CDP participation, Committed to net zero by 2050, EcoVadis Bronze, Greengage ECOsmart, ISO 14000 series certification, ISO 20121 certification, ISO 27001 certification, ISO 9000 series certification, SBTI commitment, UN Sustainable Development Goals, ISO 50001 certification
DEI POLICIES
50/50 Women on Boards or similar (e.g. Diversity on UK Boards), Disability Confident Committed, Equal pay or gender pay gap reporting policy, Flexible working policy (e.g. hybrid or remote working), Own DEI policies, Recruitment and selection policy, Veterans/military policy
NETWORKS, CONSORTIA AND ASSOCIATIONS
One Global Travel, beam, The BTA, GBTA, ITM, MIA, ABTA
NUMBER OF TRANSACTIONS
5,170,522
TRANSACTION BREAKDOWN
Air 7% Hotel 26% Rail 65% Car 1% MICE 1%
PROPORTION OF ONLINE BOOKINGS
More than 75%
GDS PARTNERS
Amadeus, Sabre, Travelport (inc Galileo and Worldspan)
ONLINE BOOKING TOOLS
Concur, Evolvi, Proprietary booking tool, Trainline
EXPENSE MANAGEMENT SYSTEMS
Bespoke integrations, Concur
OTHER TECHNOLOGY
Air reshopping, Business intelligence, Data visualisation, Disruption management, Meetings management, Mobile booking app, Mobile itinerary app, Peer benchmarking, Pre-trip approval, Profile management, Quality assurance, Sustainability reporting, Traveller tracking, Travel risk management, Unused ticket management, Cvent and Crowd Comms (event website build and delegate management), CrowdComms (event apps, hybrid events and sustainable delegate printing), Venue Directory for venue information and real-time connectivity. MeetingsPro (proprietary), DelegatePro for event delegate management and audience participation
TECHNOLOGY STRATEGY
Build proprietary technology in-house
TECHNOLOGY PARTNERS
Amadeus, Conferma, Cvent, Evolvi, Navitas, Oversee, Riskline, Sabre, Thrust Carbon, Trainline, Travelport, Umbrella, Vibe
NDC AND DIRECT CONNECTS
NDC content from GDS, Supplier direct connects, Travelfusion, Nordic ATLAS
BIGGEST INNOVATION OF 2025
In 2025 Clarity achieved WCAG 2.2 Level AA accessibility accreditation, independently certified by the Digital Accessibility Centre. This milestone underscores a dedication to inclusivity, ensuring that technology is accessible to all users, regardless of ability.
Enabled ClarityTrack and ClarityInsights to talk with each other in one tech ecosystem.
OTHER INFORMATION
Clarity is a supporting member of the Good Employment charter and Social Enterprise UK. In March 2025 created Clarity Nordics AB to serve the Scandinavian market.