About BTN Europe and The BTN Group

THE BTN GROUP
The BTN Group, publisher of Business Travel News, Business Travel News Europe and The Beat, provides global business travel and meetings intelligence through journalism, research and a robust events portfolio. Across America, Europe and Asia Pacific, The BTN Group hosts 40+ events annually including trade shows, topic-focused conferences, industry awards and senior-level forums, connecting corporate travel and meetings buyers with the suppliers and ideas shaping the market.

BUSINESS TRAVEL NEWS EUROPE
BTN Europe provides reporting, analysis and insight for Europe’s managed business travel and meetings community. Coverage tracks market developments across suppliers, distribution and travel technology, helping travel buyers and stakeholders benchmark programs and plan for change.

BUSINESS TRAVEL NEWS
Business Travel News covers the managed business travel and meetings market with reporting, analysis and research for corporate travel management professionals. BTN also publishes annual reports and delivers monthly market intelligence through BTN Intelligence, providing data and analysis including pricing, supplier performance and trend insights to support travel program decisions.

THE BEAT
The Beat is a subscription news source for senior corporate travel professionals, featuring breaking developments, commentary and interviews on travel distribution, travel management and technology. The Beat also convenes The Beat Live, bringing senior travel executives together for candid discussion on industry priorities.

BTN ACADEMY
BTN Academy is BTN's on-demand learning platform for professionals who manage or support business travel. Self-guided courses help build practical travel management knowledge across experience levels.




Editorial Guidelines


News gathering and reporting
• BTN Europe reporters will always test the accuracy of information from all sources, give the subjects of articles an opportunity to respond, and seek both official and unofficial voices.
• BTN Europe will provide contributors anonymity when discussing sensitive subjects when appropriate.
• BTN Europe will tell important stories even when they are unpopular.
• BTN Europe will label commentary or analysis as such, to distinguish between advocacy and news reporting.
• BTN Europe will admit mistakes where they occur and correct them promptly.

PR embargoes
• BTN Europe is happy to respect news embargoes when we have agreed to do so in advance of receipt of the embargoed news item/s in questions.
• Any material provided in absence of an embargo agreement or provided with an embargo but without prior agreement to it may be used for publication.

External relationships
• BTN Europe will always clearly distinguish editorial content from advertising and sponsored content.
• BTN Europe will disclose unavoidable conflicts and make it known when hospitality has been accepted as part of an editorial agreement to, for example, attend an event or conference.
• BTN Europe will allow editorial decisions to be made only by editorial staff.
• BTN Europe editorial staff should handle complains on editorial matters.
• BTN Europe will not give preferential treatment in editorial coverage to advertisers and investors or to potential advertisers and investors.
• BTN Europe will only provide preview of editorial material before publication if there is an agreement established with the editor prior to any reporting or interview.
• BTN Europe editorial staff will not write, edit, design or otherwise create any content for advertisements or sponsored content.
• BTN Europe maintains a clear-cut delineation between advertising and editorial matters at all times.
• BTN Europe editors should not undertake any outside employment or enter into any paid or unpaid association with advertisers, editorial information sources or readers that in any way could result in conflict of interest.

Gifts & hospitality
• BTN Europe editorial staff should not generally accept gifts from sources, customers or advertisers – a general guideline is that if you can’t consume it in an hour, a gift should be refused. Modest, branded or souvenir-type gifts commonly given to press affair attendees are generally acceptable.
• BTN Europe editorial staff should not accept money or more lavish gifts.
• BTN Europe editorial staff may accept sample products if they assist in the journalist's understanding of the product or article subject, but should be returned or donated.
• BTN Europe editorial staff should not accept payment of travel expenses incurred in the course of performing editorial duties from any source other than their employer.
• BTN Europe editorial staff may only accept complimentary travel or accommodation in order to attend, for example, an industry event, conference, group press trip, or speaking engagement. Such hospitality should be declared in any associated editorial reporting of the occasion.

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